Truly Health Management
實青健管
brand identity
實青健管是一間健康管理顧問公司，由專業醫護組成，力求提供專業、客觀且實在的服務給各大企業。企業名稱－「實青健管」想傳達給客戶專業、可靠、以人為本、生生不息的形象。因此我們取名稱中最直觀的形象「實」和「青」作為企業形象標誌最主要的元素，並以較為簡潔俐落的設計風格詮釋，設計出帶有穩重專業感及植物生生不息形象的企業標誌。配色方面則以中性色－棕色與藍綠色來加強詮釋可靠且溫和的形象。
除了視覺識別系統外，實青健管同時也委託我們進行官方網站的視覺規劃及人像攝影規劃，其視覺規劃延續企業識別的精神，以清晰、友善且專業的形象進行介面規劃與圖表製作，充分傳達醫護人員的專業形象，也讓造訪網頁的使用者能輕鬆找到需要的資訊。
Truly Health Management (ShiQing Health Management) is a consultancy led by medical and nursing experts, focusing on professional, reliable, and human-centric services. The logo design incorporates "Shi" (solid) and "Qing" (youth) as central elements, using clean lines and a plant-inspired motif to convey stability, professionalism, and vitality. The color palette of brown and teal adds reliability and approachability.
In addition to the visual identity system, Matinal Design also planned the company’s official website and portrait photography, ensuring a clear, friendly, and professional design that effectively conveys the medical team’s expertise.
client
visual design
photography planning
year
實青健管
黃苡蓁、官佩萱
黃苡蓁、官佩萱
2019
