Typography 

Minds Ripen Series: 30, 40, 50, 60, 70​​​​​​​

論語 · 為政篇 》漢字設計系列海報

本系列創作為孔子《論語·為政篇》:「吾十有五而志於學,三十而立,四十而不惑,五十而知天命,六十耳順,七十而從心所欲,不踰矩。」這段文字為孔子自述生命各階段學習及修養的過程,後人將其用以勉勵各年齡層應有的待人處事態度。於是我將孔子所描述的人生態度呼應自己觀察到的現今狀況,選用適切的符具詮釋其年齡狀態。

 

中國文字字形隨其悠久歷史演化出許多樣貌,如宋體、黑體及隸書等,每種字形賦予的心理感受各有不同,例如:黑體的筆畫簡潔俐落,無襯線,具有現代感、年輕的形象;而隸書帶有明顯的書法運筆的特徵,則帶給人較為年長、古典的感受。因此本創作將延伸使用中國繁體字字形特性,並使用能夠表達語義的符具,描繪上述年齡反映的語意及狀態。

The work was inspired by the following verse in “The Practice of Government” from The Analects of Confucius: “At fifteen, I had my mind set on learning. At thirty, I stood firm. At forty, I had no doubts. At fifty, I knew the decrees of Heaven. At sixty, my ear was an obedient organ for the reception of truth. At seventy, I could follow what my heart desired, without transgressing what was right.” In this verse, Confucius accounted for the six stages and processes in the practice of his life. Later on, people interpreted these stages as the ways of socialization in different ages. Therefore, I have translated the living attitude of Confucius into modern scenarios and re-interpreted these stages with appropriate signifiers. 

 

As time has gone by, the form of Chinese characters has evolved into different styles, such Song, Gothic, and Li typefaces. Each brings a different feeling. For example, Gothic is pithy and clean, sans serif, and brings a modern and young image. Li contains a significant trace of Chinese calligraphy and brings a more mature and classical feeling. Therefore, this work will exploit the form characteristics of Traditional Chinese characters and select the signifiers that can express the signified to depict the semanteme and state of the different stages mentioned in the verse.

Client / 

早起設計

 

Role / 

視覺設計:

黃苡蓁​

專案顧問:

Tingyi.S Lin

 

Year / 

2015

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